Privacy Policy

1. Introduction

This Privacy Policy describes how Arambh Media and Octverce Technologies OPC Private Limited (we, us, or our) collects, uses, and protects your personal information when you use Viewlyt, our professional photo delivery and storage platform.

Viewlyt is a product of Arambh Media and Octverce Technologies OPC Private Limited, committed to providing secure photo sharing solutions for photographers and their clients while maintaining the highest standards of privacy and data protection.

2. Information We Collect

Personal Information

• Name and contact information
• Email address and phone number
• Account credentials and profile information
• Communication preferences
• Payment information for our pay-as-you-go billing model (processed securely by certified third-party providers)
• Billing history and usage data for storage and retention charges

Photo Content and Metadata

• Photos and images uploaded by photographers
• Photo metadata (EXIF data, timestamps, location data if available)
• File names, sizes, and format information
• Project and album organization data

Usage and Technical Data

• Device information (IP address, browser type, operating system)
• Application usage patterns and feature interactions
• Login times, session duration, and access logs
• Desktop application usage statistics
• Error logs and performance metrics

Biometric and AI Processing Data

• Facial recognition patterns for photo grouping
• AI-generated face grouping metadata
• Visual feature analysis data
• Pattern recognition processing results

3. Face Grouping AI Technology

Viewlyt uses advanced artificial intelligence technology to automatically group photos by faces, making it easier for photographers and clients to organize and find specific images. This is a core feature of our service.

How Face Grouping Works

• AI analyzes visual patterns and facial features in uploaded photos
• Creates anonymous groupings based on facial similarity
• Processes data securely within our encrypted infrastructure
• Generates metadata to improve photo organization and searchability

Important Notice

Face grouping is an essential feature of Viewlyt is photo organization system. By using our service, you acknowledge and consent to this AI processing, which is necessary for the core functionality of photo grouping and organization.

• Face grouping cannot be disabled as it is integral to our service
• All processing is performed anonymously and for organizational purposes only
• Facial data is not used for identification or tracking purposes
• Processing complies with applicable data protection regulations

4. How We Use Your Information

We use the collected information for the following purposes:

• Provide photo delivery, storage, and sharing services
• Process and organize photos using AI face grouping technology
• Maintain and secure user accounts and project data
• Facilitate communication between photographers and clients
• Ensure platform security and prevent unauthorized access
• Improve service performance and develop new features
• Provide customer support and technical assistance
• Comply with legal obligations and regulatory requirements
• Send service-related notifications and updates

5. Data Sharing and Third Parties

We do not sell, trade, or rent your personal information to third parties. Your data is shared only in specific circumstances:

• Service Providers: Trusted third-party service providers who assist in our operations (cloud hosting, payment processing, analytics) under strict confidentiality agreements
• Legal Requirements: When required by law, court order, or government regulation
• Security: To protect our rights, prevent fraud, or ensure platform security
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Client Sharing: Photos shared by photographers with their authorized clients as intended by the service

6. Data Security and Protection

We implement comprehensive security measures to protect your data:

• End-to-End Encryption: All data is encrypted in transit and at rest using industry-standard protocols
• Secure Infrastructure: Data stored in certified, SOC 2 compliant data centers with physical and digital security
• Access Controls: Strict access controls and multi-factor authentication for our systems
• Regular Audits: Periodic security assessments and penetration testing
• Employee Training: Comprehensive privacy and security training for all staff
• Incident Response: Established procedures for security incidents and data breaches

7. International Data Transfers

As Viewlyt operates globally, your data may be transferred to and processed in countries other than your own. We ensure all international transfers comply with applicable data protection laws and implement appropriate safeguards, including standard contractual clauses and adequacy decisions where applicable.

8. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal data:

• Access: Request a copy of your personal data
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your data (subject to legal requirements)
• Portability: Request transfer of your data to another service
• Restriction: Request limitation of processing in certain circumstances
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw consent where processing is consent-based

To exercise these rights, please contact us using the information provided below.

9. Data Retention

We retain your data for as long as necessary to provide our services and fulfill the purposes outlined in this policy:

• Account Data: Retained while your account is active and for a reasonable period after account closure
• Photo Content: Retained until deleted by the photographer or account closure
• Usage Data: Typically retained for 2-3 years for analytics and service improvement
• Legal Requirements: Some data may be retained longer if required by law

You can request deletion of your account and associated data at any time, subject to legal and contractual requirements.

10. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

• Essential Cookies: Required for basic platform functionality
• Analytics Cookies: Help us understand how you use our service
• Preference Cookies: Remember your settings and preferences

You can control cookie preferences through your browser settings. We do not use cookies for advertising or cross-site tracking.

11. Children Privacy

Viewlyt is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will:

• Post the updated policy on our website
• Send notification via email for material changes
• Provide a summary of key changes

Your continued use of Viewlyt after changes take effect constitutes acceptance of the updated policy.

13. Contact Information

For privacy-related questions, requests, or concerns:

We will respond to your privacy inquiries within 30 days of receipt.

14. Governing Law

This Privacy Policy is governed by the laws of India. Any disputes arising from this policy will be subject to the exclusive jurisdiction of the courts in India.

Last updated: Octomber 2025
This Privacy Policy is maintained by Arambh Media and Octverce Technologies OPC Private Limited